Bid Management: Is It Even Still A Thing?

When Google launched Adwords Select back in 2002, the self-serve pay per click model was new. Although GoTo existed before Adwords, it wasnt as widely adopted. People flocked to this great new way of advertising that allowed them to pay only when someone clicked, rather than when impressions were served. It was a paradigm shift […]The post Bid Management: Is It Even Still A Thing? appeared first on Beyond the Paid.http://www.beyondthepaid.com/bid-management-still-a-thing/Kourosh Tari - Yashta #yashta